We’re here to UnDiscard the discarded! From trash to treasures, turning waste into wonders. Unwanted rope? Say hello to your new favorite dog lead. One leash at a time, we’re making a difference!

A commitment to innovation and sustainability

We collaborate with leading companies to give new life to discarded materials from their production processes, transforming waste into premium products. This is the essence of UnDiscard—from waste to wonders. First up is our collaboration with Cresto, where we’ve turned unused safety ropes into beautiful dog leads with a meaningful story. Our first collection features eco-friendly dog leads and toys, combining sustainability with style and making us feel good about our impact on the world.

An infinite source of possibilities

There are many materials seen as waste and discarded from production processes. Rope waste becomes dog leads. Sawdust becomes wood pellets. Plastic fibers become bricks.

Ropes from height resque products to be used as…

  • Dog leads
  • Dog toys
  • Etc.

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Plastic waste to be used as…

  • Window blinders
  • Construction bricks

Read more..

“A great way to secure value for what otherwise would have been scrapped.”

Björn Skölderud

CEO, Cresto Group

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